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Finance & LegalGrowingBright Outlook

Agent and Business Managers of Artist, Performers, and Athletes

Mid-level

Also known as: Advance Agent, Agent, Artist Manager, Artist Representative

Finance & LegalBachelor's Degree

Job Description

You represent and promote artists, performers, or athletes, managing their careers and business dealings. This involves negotiating contracts, handling schedules, and finding new opportunities for your clients. You'll spend a lot of time communicating by phone and email, often under time pressure, making frequent decisions while sitting. Strong speaking, writing, and critical thinking skills are key to advocating for your clients in this fast-paced, relationship-driven role.
Talent ManagementSports ManagementEntertainment ManagementArtist RepresentationContract NegotiationBusinessFinanceLawAnalysisBusiness Administration

Skills employers are looking for in 2027

Software and technologies flagged by O*NET as Hot or In-Demand for this role.

Hot technologies
Adobe PhotoshopApple macOSFacebookMicrosoft ExcelMicrosoft Office softwareMicrosoft OutlookMicrosoft PowerPointMicrosoft WordSalesforce softwareZoom

Job Outlook 2025-2035

Bright Outlook

O*NET flags this career as a Bright Outlook occupation: grows rapidly over the next decade.

Projected growth

+9.7%

US average: +3.5%

Job openings

2,400

per year (US)

Jobs today

26,900

in 2025 → 29,500 (2035)

Typical entry education

Bachelor's degree

Source: U.S. Bureau of Labor Statistics, Employment Projections; O*NET Bright Outlook.

Work Environment

How this work is typically performed, based on O*NET work context data.

Email & digital communication
High
Working in a team
High
Contact with others
High
Freedom to make decisions
High
Time pressure
High
Time spent sitting
High
Working outdoors
Low
Indoor, climate-controlled
High
Dealing with customers
Moderate
Level of competition
High

Source: O*NET Work Context (v31.0)

Future Perspective

Growing Job Market

This career is projected for rapid growth, with employment expected to grow quickly through 2035 and about 2,400 job openings each year. The median annual wage is around $82,890. You can advance from entry-level roles to management positions, taking on more responsibilities for a wider range of clients or overseeing agency operations.

Career ladder

Often before this role

  • Sports Event Coordinator
  • Entertainment Marketing Assistant
  • Talent Recruiter

Where it can lead

  • Talent Agency Director
  • Artist Relations Director
  • Director of Sports Operations

Impact of AI on this Job

AI could automate research, data analysis for contract terms, and scheduling, allowing agents to focus more on client relationships and strategic partnerships. Tools for market analysis and predictive analytics might enhance decision-making regarding career moves and branding.

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Salary

$82,890

Median annual wage, BLS 2025

Required Education

Bachelor's Degree

Minimum educational requirement for this position

Relevant Studies

Based on job level & field

Creative Business

Bachelor • Creative Arts • 4 years

Music Management

Bachelor • Creative Arts • 4 years

Business Administration

Bachelor • Business & Economics • 4 years

Business/Commerce, General

Bachelor • Business & Economics • 4 years

Business Administration and Management, General

Bachelor • Business & Economics • 4 years

Business/Managerial Economics

Bachelor • Business & Economics • 4 years

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