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What does a typical day look like as a Educational, Guidance, and Career Counselors and Advisors?

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Medical & WelfareStable

Educational, Guidance, and Career Counselors and Advisors

Senior-level

Also known as: Academic Advisor, Academic Counselor, Admissions Counselor, Adult School Counselor

Medical & WelfareBachelor's Degree

Job Description

As an Educational, Guidance, or Career Counselor, you'll spend your days advising and assisting students, providing guidance on their education and future careers. You work closely with individuals and teams, often in face-to-face discussions, but also communicating by phone and email. Your role involves active listening, speaking clearly, and using critical thinking to help students explore options and make informed decisions. This career is ideal if you enjoy helping others learn and grow, and thrive in an indoor, collaborative environment.
Educational CounselingCareer GuidanceStudent AdvisingVocational GuidanceEducationPsychologyHuman ServicesSocial SciencesMedical Care & Welfare

A Day in the Life

You arrive at the University Career Services office just before 8:30 AM, coffee in hand. Your computer hums to life, and you open Microsoft Outlook to triage overnight emails, flagging urgent requests. The whiteboard behind your desk lists your appointments for the day, a mix of resume reviews, graduate school consultations, and mock interviews. You spend a few minutes reviewing the intake forms for your first student, making sure you have their academic background and goals fresh in your mind before they arrive. The quiet before the campus rush is a welcome moment of focus.

Skills employers are looking for in 2027

Software and technologies flagged by O*NET as Hot or In-Demand for this role.

In-demand software
Microsoft ExcelMicrosoft Office softwareMicrosoft OutlookMicrosoft PowerPoint

Job Outlook 2025-2035

Projected growth

+2.9%

US average: +3.5%

Job openings

27,800

per year (US)

Jobs today

389,500

in 2025 → 400,900 (2035)

Typical entry education

Master's degree

Source: U.S. Bureau of Labor Statistics, Employment Projections; O*NET Bright Outlook. Read the BLS Occupational Outlook Handbook

Work Environment

How this work is typically performed, based on O*NET work context data.

Email & digital communication
High
Working in a team
High
Contact with others
High
Freedom to make decisions
High
Time pressure
High
Time spent sitting
High
Working outdoors
Low
Indoor, climate-controlled
High
Dealing with customers
High
Level of competition
Moderate

Source: O*NET Work Context (v31.0)

Future Perspective

Stable Job Market

The outlook for this career is stable, with about 27,800 job openings expected each year through 2035. Employment is projected to grow by 2.9% over the next decade. With a typical median annual wage of $64,330, you'll find opportunities to support students in various settings and advance your expertise.

Career ladder

Often before this role

  • Teacher Assistant
  • Academic Tutor
  • Social Work Assistant

Where it can lead

  • School Principal
  • University Dean of Students
  • Human Resources Manager (Learning & Development)

Impact of AI on this Job

AI will primarily act as an assistive tool for counselors, automating administrative tasks, providing data-driven insights for career paths, and offering personalized learning resources. While AI can enhance efficiency and access to information, the core human elements of empathy, complex problem-solving, and emotional support vital to guidance will remain the counselor's exclusive domain.